Bend The Curve

At the 2019 Global Leadership Summit Craig Groeschel opened the conference with a talk about innovating within the context that you have been given. Craig explained that more expensive (in time, money, or energy) doesn’t necessarily mean that you will end up with better results.

Craig’s appeal is to “bend the curve” away from incremental improvements to quality based on the resources expended. He noted that the law of diminishing returns comes into play for any project after a certain amount of effort. Craig challenged leaders to find ways to increase the quality of the results, without increasing the energy or resources that were put into the project. Base-level of resources will be needed for the project. But after you have a foundation, you can find ways to bend the curve so that you can achieve extraordinary results with minimal increases to resources.

You can read more about Craig’s talk here:

Bend the curve is a good concept, but it must be more than an abstract idea that you throw out at meetings (like brainstorming or thinking outside of the box.) Bend the curve will have an impact when it is practically implemented.

Some practical steps to bending the curve are:

  1. Know what your starting point is. Have realistic optimism (a term borrowed from Jim Collins) about your current reality.
  2. Inventory your resources. Knowing your energy, money, and experience helps identify current strengths and areas where you need to build strength (or outsource.)
  3. Name key obstacles. By naming the obstacles, you have both a shared enemy to conquer, and you can be sure that everyone in your project is addressing the same issue.
  4. Understand your current value curve. Know where you start to experience the law of diminishing returns, and where you hit ‘GET-MO’ (Good Enough To Move On) as described by Craig Groeschel.
  5. Establish a new vision. Without considering the value curve, or your current resources, how do you wish the future to look?
  6. Bending the curve. Taking what you now know, and connecting the GET-MO point on the curve to your vision. How do you bend the curve to get there? (For this you can use some Blue Ocean Strategy.)

In the next few posts, we’ll unpack each of these areas a little bit more. I look forward to thinking this through with you. Our conversation will revolve around bending the curve in your projects as each one contributes to your organization’s mission.