Where Are Your Pants?

Why does a random title get your attention? Because it’s unexpected. Because you aren’t sure where things will go next, and for humans, even though we hate change, we’re impacted by the unexpected. The unexpected sparks an emotional response in us.

When we encounter something unexpected, we feel fear, excitement, confusion, or any other range of emotions.

But don’t use the tool of unexpected interruptions too often. Because then it becomes expected and just feels manipulative.

Where are your pants? Now that you’ve thought about it, I’m sure it isn’t unexpected anymore.